Search Engine Marketing: An Overview of Paid Search Advertising, Search Engine Optimization and Web Analytics Session #2

Part of the Digital and Social Media Certificate Program offered by Fordham School of Professional and Continuing Studies at Fordham Westchester. Ever since the Web was launched close to 20 years ago, business owners, online marketers, content managers, professional service providers, website developers, web masters and entrepreneurs have needed to focus attention and resources on More …

Search Engine Marketing: An Overview of Paid Search Advertising, Search Engine Optimization and Web Analytics Session #3

Part of the Digital and Social Media Certificate Program offered by Fordham School of Professional and Continuing Studies at Fordham Westchester. Ever since the Web was launched close to 20 years ago, business owners, online marketers, content managers, professional service providers, website developers, web masters and entrepreneurs have needed to focus attention and resources on More …